FOX 47 - Health News
MADISON (WMSN) -- New research shows tanning is more than just skin deep. It can be addictive.
How addictive? As much as cocaine or heroin.
In a Fox 47 News Special Report, experts in Madison spoke about the story have to say about the study.
"That's so true because once your convinced you're more tan you're more beautiful - all the girls will love you," said Patient Scott Rouse, Fitchburg resident.
Rouse says his love affair with tanning began as a teenager in the 1970's when he and his friends would lay out in Ft. Atkinson during those hot Wisconsin summers.
"We were driven by this need to be dark we were out between 1 and 4 p.m. and the baby oil was Johnson & Johnson we'd slap that on," said Rouse.
Years later - he's found the consequences from it.
"I noticed a little thing growing on my cheek here. It turns out it was basal cell carcinoma," said Rouse.
Basil cell carcinoma is the most common and least lethal type of skin cancer. The now 58-year-old has had three more cancers removed. Scott is not alone with the burning desire to be dark.
Dr. Bryan Baldo researches food addictions in rat's brains.
He says findings in "The Journal Addiction Biology" sheds new light on why despite warnings - people still go tanning.
"When you scan the brain the same brain structures that light up in response to drugs and reward are lighting up when an individual is in a tanning salon," said Dr. Bryan Baldo, UW Researcher.
He says this shines light on what's happens when you go under UV.
"It would produce symptoms that were very similar to heroin addicts for example. How that happens I'm not sure yet but its a fascinating insight," said Baldo.
Steve Rouse's dermatologist, Dr. Robert McDonald says a study back in 2005 might explain why.
"When a person is shielded out of all the light their brain didn't light up the same way as they did with real UV light. It suggests that a reaction in the skin is happening that the brain can detect," said Dr. Robert McDonald, Dermatologist with Dean Clinic.
Which shows the addiction - is UV light.
"The American Academy of Dermatology put a lot of money in to a campaign for several years and found out even after this was completed it made no difference," said Dr. McDonald.
The Skin Cancer Foundation found about 30 million Americans use tanning beds each year.
"He [Scott Rouse] has very sun damaged skin and will continue to get multiple skin cancers so he can turn it around if he wears a hat and shirt," said Dr. McDonald.
"I haven't been in a tanning bed for 6 years even though I was a weekly user several years before that. So, you live by your mistakes I guess," said Rouse.
Sun. - Fri. on FOX 47 News at 9!
Top Health Headlines (foxnews.com)
|High school football player dies after on-field collision|
A high school football player has died after he collided with an opponent and collapsed during a game on Long Island.
|Factbox: The worst Ebola outbreak on record|
West Africa is struggling with the worst Ebola outbreak since the disease was identified in 1976, and the first case has been diagnosed in the United States.
|Free, long-acting birth control cuts teen pregnancy, abortions|
A program that offered long-acting no-cost contraception to U.S. girls and women age 15 to 19 reduced the teenage pregnancy rate by 79 percent over five years and cut the abortion rate by 77 percent, according to the results of a new study.
|Scientists find potential way to treat cold-triggered asthma|
British scientists have identified a sequence of biological events that could trigger life-threatening asthma attacks in people suffering from colds -- a finding that holds the potential for developing more effective medicines.
|US nears solution for safe disposal of Ebola medical waste|
The United States is days away from settling the critical question of how hospitals should handle and dispose of medical waste from Ebola patients, a government official said on Wednesday.
Tonight on FOX 47
5:00pm Two and a Half Men
5:30pm Big Bang Theory
6:00pm Modern Family
6:30pm Big Bang Theory
8:00pm Gracepoint (Series Premiere)
9:00pm FOX 47 News at 9
9:35pm Modern Family
10:05pm Mike & Molly
10:35pm Mike & Molly
11:05pm Two and a Helf Men
11:35pm The Simpsons